I bought this bike for around £20 (brand new) from a popular catalogue store's clearance warehouse. My initial advice regarding this product is this: If you see it at a clearance warehouse retailing at around £20, and you really want an exercise bike and don't have the free cash to get anything more flash: get it.
If, however, you see this bike retailing at it's RRP (that's somewhere around the £80 mark), then walk on by, because it's really not worth it.

It's a cheap exercise bike. It comes 'flat-packed' in three main parts- the main body, the seat and seat support, and the handlebar support. The handlebar, pedals and stand are all included, and have to be attached once the main sections are put together. Putting the thing together is nice and easy, with all fixings such as screws, nuts and bolts supplied, as well as a nifty but cheap spanner- type object which lasts just long enough to tighten the bolts adequately, and then disintegrates.

The Body Sculpture BC1510 Exercise Bike is a low- end exercise aid. The thing is, it's much lower- end than the documentation would have you believe. The sales literature boasts about the following features, which I will review as I list them:

This sounds more impressive than it actually is, but to be truthful it's adequate for the needs of your average bedroom-based health aspirations. The dial clicks satisfyingly as you turn it, but the change in resistance is barely noticable other than at the extremes- it's either easy or difficult, and there's not much between.

This basically means the same as the first point, only it's more geared towards the clicky control for it, which does sound nice but, as already stated, doesn't actually do all that much.

Now, this is the bit that causes the actual worth of this bike to be a lot less than the manufacturers ask for it. I'll describe the listed features first, as they're not immediately obvious to all:
Time: This is simply a stopwatch- it starts counting when you start pedalling, and stops when you stop pedalling.
Speed: This is an estimate of how fast you'd be travelling (in kilometres per hour) if you were pedalling at a similar speed on a real bike.
Distance: This is an estimate of how far you'd travel if you were pedalling at the speed indicated in the 'speed' section for the amount of time indicated in the 'time' section.
Calories: An estimate of the number of calories (or kilocalories, to be pedantic) that you've burned up so far on your 'trip'.
Scan: Now, this is the one that sounds really interesting. It isn't. It simply cycles through the other four sections, allowing you an overview of what you're doing, and gives you something to stare at.

It's this part of the whole affair that sounds interesting- you can sit on the bike, pedal away, and know that you've worked off yesterday's chocolate bar, or that if you cycle for another fourteen minutes, you can have a 1/2 pounder from the chippy rather than the 1/4 pounder. It sounds very useful and a bit fun, and it would be if it worked.

I could possibly have got in touch with the company's customer services department and asked them about it, but they don't seem to go out of their way to let you know how to contact them- the few details that I have found and subsequently used, have remained unresponsive. The documentation doesn't help- It's simply a collection of either obvious or unintelligible statements in badly translated pigeon- English.